One of the most important aspects of marketing for your location is Facebook. This social media web site allows you to create a business page for your location. Once the business page is created, you can create posts and advertise those posts to selected JOB TITLES in a specific geographic area. This is probably the most targeted advertising you can possibly do.
NOTE: Creating a PERSONAL Facebook page for your business and trying to market a personal page WILL NOT WORK. Please read below.
In order to get a Facebook business page, you need to create or have an existing Personal page. The personal account acts as a Manager of the business page. The first step is to create a personal page. You don’t need to post on your personal page, but you need one in order to set up the business page.
STEP TWONow that you have a personal account, you need to set up your Facebook Business page. The link below will take you to instructions for setting up a Facebook Business page. Once the page is created, you will need to add:
- Your business location
- Phone number where you want leads to go
- Images of Phenix Salon Suites to show prospects
- Create 1 or 2 posts about the current status of your location